STC Gift Card

Posted by on Dec 1, 2012 in | No Comments
STC Gift Card

Art Direction / Design In collaboration with Blu Design Communications The acronym “STC”, for Scarborough Town Centre, was re-created as a contemporary wordmark for the $62-million revitalized Shopping Centre. This wordmark provided the main graphic element for the design of the STC Gift Card and was also used as a repeating graphic on the gift […]

Doubloons

Posted by on Nov 20, 2012 in | No Comments
Doubloons

Creative Direction / Design Coach House Bakery required a re-design of the earlier packaging DNA created for “Doubloons” bite-sized shortbread.” Inspiration for the re-imagined packaging came from vintage Spanish treasure maps, iconography, and calligraphy. Through this re-design, DNA introduced an intriguing themed package that enhanced consumer appeal, recaptured the initial excitement of the product and […]